Worldwide demand for Action Cameras is on course to reach 10.3m units in 2015, and represent annual growth of 30%. The value of the market is set to grow at a lower rate, reaching $2.4 billion at trade (+16% increase), due to aggressive price discounting from most brands. GoPro continues to lead this market but faces increasing competition from a number of specialist and non-specialists brands.
This report provides an assessment of the Worldwide Action Camera market. The report gives forecasts to 2019, profiles the key regions and reviews the latest developments in the competitive landscape, retail distribution and product features.