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Futuresource Smart Appliance and Smart Home Consumer Research

29 September 2016

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This is the second report from Futuresource providing an insight into Domestic Appliances, with a particular focus on Smart Appliances. Refrigeration appliances and Washing Machines are the key products researched.
The Research covers:
Domestic appliance ownership including brands owned
Decision-making criteria
Views / perceptions of Smart Appliances
Purchase process (information sources used and methods of research etc.)
Likelihood of future purchases of Smart Appliances.

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