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Futuresource Video Insights: Poland

07 July 2015

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The Polish home video market continues its period of transition; as decline in demand for DVD continues and the failing of Blu-ray to generate significant consumer volumes is displaced by the gradual shift to lower value digital distribution.

This Futuresource report reviews the overall video entertainment market in Poland, assessing the impactors and drivers as the sector transitions from packaged media to digital delivery. Key areas of coverage include:

- Packaged home video: DVD & Blu-ray (sell-through and rental)
- Pay-TV VoD: True VoD & NVoD (Near Video on Demand)
- Online Video: Electronic sell-through (movie and TV), iVoD (movie) and subscription online video
- Subscription Pay-TV (i.e. monthly cable/satellite TV subscription fees)
- Box Office

Detailed market data is provided from 2013 with forecasts to 2019 in the corresponding excel spread sheets.

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