The professional headphones market is poised for a period of sustained global growth, as home studio and consumer segments exhibit key long-term opportunities for vendors. That’s according to a new industry report from Futuresource Consulting.
The specialist research firm has developed a definitive view of the professional headphones landscape, combining its industry expertise with vendor sales data, supply side interviews and end user research. Covering four key product segments and six industry verticals, the report points to a market value of almost $1 billion by 2027.
“We’re seeing a surge of activity in the home studio and consumer markets,” says Paul Wylie, Research Analyst, Futuresource Consulting. “Together, these two segments accounted for 63% of total market value in 2022”.
“During the pandemic, professional headphones sales into home studios underwent rapid and extreme growth. This did slow down in 2022, but is now picking up the pace again, eclipsing pre-pandemic levels as existing users upgrade and new users continue to be attracted to the market”.
“We saw a similar pattern emerge in the consumer market during lockdown periods, although its previous position at the top of the leaderboard was snatched by home studio sales. The consumer market for pro headphones is incredibly robust, as it is driven by a wide range of demographic groups. This includes high-end audiophiles seeking a premium quality listening experience, as well as musicians, who are utilising a separate pair of professional headphones purely for general listening applications.”
Beyond home studio and consumer markets, the live and rental, and DJ markets are also contributing to market strength. Live and rental experienced major difficulties during the pandemic, being the first to be impacted and the last to return to strength.
However, demand for events continues to intensify, despite inflationary concerns. In particular, this has led to a revival for professional in-ear monitors, reaching a full recovery in 2023 and seeing longer term growth driven by continued awareness and adoption of these solutions.
The DJ market, in a similar situation to live and rental, faced difficulties due to the closure of live events venues. Yet lower-end bedroom DJs emerged onto the market, helping to drive stability. From there, as events returned, the market has seen positive year-on-year growth that will continue throughout the forecast period.
“While the pandemic hit professional headphones vendors hard, it also created long-term opportunities,” says Wylie. “Not only has the market bounced back above pre-pandemic levels, it will continue to trend upwards at a rate that we would not have otherwise seen.”
For more information on Futuresource Consulting’s professional headphones market report, or to make a purchase, please contact ben.thrussell@futuresource-hq.com
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