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This Futuresource K-12 personal computing market track report reviews the sector’s performance on a quarterly basis, and provides five-year market projections. Our team of Futuresource analysts explores the dynamics shaping K-12 PC education, providing a strategic framework for any enterprise with interests in the education technology market.
This report provides market sizing data and analysis on mobile computing devices within the compulsory education sector). Sales into higher education and distance learning are not included. Devices covered in this report are notebooks, Chromebooks, netbooks and tablets. Desktop PCs are not included.
Total global K-12 mobile PC sales grew by 6.1% YoY to reach 8.5 million units during Q3, this compares to shipments of 8 million units achieved during the corresponding period of 2023. Shipment activity was fuelled by procurement ahead of the new academic year in Europe and North America.
The outlook for calendar year 2024 is for total worldwide shipments to expand by 4.5%YoY to reach 33.7 Million units.
2024 has been characterised by the beginning of the fleet refresh, the end of stimulus packages in the USA and some EU countries while delays have impacted the roll out of FNDE in Brazil and the Digital Pakt project in Germany. Looking ahead the refresh of the GIGA project in Japan will be a major driver of shipment volumes during the next two years.
The roll out of AI remains gradual, with shipment activity forecast to be limited in the near to mid-term as a result of the high cost of entry in terms of the prices of AI integrated PCs and Co-Pilot and Gemini user licences.
| A comprehensive PDF report
| Executive summary
| Brand analysis
| Regional and country analysis
| Product segmentation and spec analysis
| Recovery and resilience scoreboard
| USA ESSER/ECF and EU RRF funding update
| Elections
| Five-year forecasts
| Accompanying Excel spreadsheets
| Market sizing, quantifying and tracking quarterly global sales volumes and installed base of notebooks, netbooks and tablets in K-12 education
| Market forecasting, with five-year sales forecasts, reviewing key feature set developments and K-12 computer requirements
| Investment and project status, to identify shifts in education spending, government plans and specific tenders
| Product, technology, and competitive Review, to identify and interpret key market developments and trends
Futuresource has been tracking, researching and consulting on the global education technology market for nearly 20 years. This publication is one in a series of research reports produced to provide businesses with a holistic view of the market.
Any enterprise operating within the EdTech sector will benefit from this report, particularly:
| Manufacturers and their suppliers
| Resellers and VARs
| Intermediaries and supply chain
| EdTech market strategists, marketing and sales professionals
| Investors
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