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Futuresource Video Insights: Canada

The Canadian video market is both progressive and advanced, with subscription video on demand already carving out a significant share of the total video entertainment market. However, there is untapped potential as a result of lacking competition in some key areas of home entertainment. Overall consumer spend was flat at CA$11.3 billion in 2018 and is expected to once again remain stable in 2019, despite a shifting mix of consumption preferences.
This report reviews the overall video entertainment market in Canada and assesses the impactors and drivers as the sector transitions to digital. Key areas covered include:

  • Online Video: Electronic sell-through (movie and TV), iVoD (movie) and subscription online video (SVoD)
  • Pay-TV VoD: True VoD
  • Physical home video: DVD & Blu-ray (sell-through and rental)
  • Subscription Pay-TV (i.e. monthly cable/satellite TV subscription fees)
  • Box office

Detailed market data is provided from 2015 with forecasts to 2022 in the corresponding excel spreadsheets. 


Market forecasts refer to the legitimate market only and exclude piracy. Adult content is also excluded.

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Here at Futuresource Consulting we deliver specialist research and consulting services, providing market forecasts and intelligence reports. Since the 1980s we have supported a range of industry sectors, which has grown to include: CE, Broadcast, Entertainment Content, EdTech and many more.