02 December 2016

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Belgium’s video entertainment market spend is set to reach almost €1.4 billion in 2016 and continues to be dominated by pay-TV which is present in 98% of TV households, one of the highest penetrations in the world. Pay-TV accounts for three quarters of video spend. The Belgian video market is beginning to closely resemble the Nordics with circa 20% declines of packaged video spend counteracted by a booming SVoD market, driven by Netflix, whilst transactional digital video spend has fallen since Netflix entered.
This report reviews the overall video entertainment market in Belgium, assessing the impactors and drivers as the sector transitions to digital. Key areas of coverage include: Packaged home video: DVD & Blu-ray (sell-through and rental)
Pay-TV VoD: True VoD & NVoD (Near Video on Demand)
Online Video: Electronic sell-through (movie and TV), iVoD (movie) and subscription online video
Subscription Pay-TV (i.e. monthly cable/satellite TV subscription fees)
Box office

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