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Futuresource Virtual Assistants Market Tracker - Worldwide Jul 19

This report follows our December 2018 publication “Voice Assistants in Home Electronics”, focusing on Voice Assistant and related device uptake in the Home. This new research adds Smartphone, Tablets, Enterprise PCs and Automotive segments to the original data sets.

The latest research shows strong adoption in multimedia and entertainment is expected to continue although there is a slight delay in some categories due to longer product development times and on-going consideration of the best type of voice assistant implementation.

Throughout the report, “VA” is used as shorthand for “virtual assistant” wherever brevity is required. Research for this report is drawn from Futuresource’s ongoing research across a broad spectrum of CE hardware – covering Audio, TV, Video, Smart Home and Appliances, Games, and Mobile & Wearables. The information in this report is based on research conducted during the first half of 2019.

This update is based on new, more granular analysis on the worldwide Voice Assistant market which segments the market by Device Type (Smart Speakers), by Brand (Sonos), VA Platform (Alexa), Region (EMEA), and level of Voice Assistant Integration (e.g. Far Field). This analysis is available to clients as a spreadsheet with pivot table.

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Here at Futuresource Consulting we deliver specialist research and consulting services, providing market forecasts and intelligence reports. Since the 1980s we have supported a range of industry sectors, which has grown to include: CE, Broadcast, Entertainment Content, EdTech and many more.