Mobile Devices

Futuresource Consulting has published its latest wave of Kids Tech consumer research, uncovering the complex and fast-evolving relationships that children aged three to sixteen have with digital technology. Based on interviews with more than 5,500 parents and guardians across France, Germany, the UK and USA, the study examines the devices children use, the content they consume, and the role of technology in both entertainment and learning.

Augmented Reality (AR) is no longer a novelty. It's a strategic force reshaping how consumers discover, evaluate and purchase products. AR bridges digital and physical retail in ways that drive engagement, conversion and loyalty.

Futuresource Consulting's latest Kids Tech-Consumer Survey Executive Summary for December 2023 provides a comprehensive look into the digital habits and preferences of children aged 3-16 across seven major markets: Brazil, China, France, Germany, Mexico, the UK, and the USA.

Headphones have become an integral part of modern living, driven by the rapid adoption of TWS devices. Their versatility supports multiple use cases, from work to leisure, making them a must-have accessory.

Extended Reality (XR) hardware shipments increased by 5.3% worldwide last year, achieving nearly 18 million units. That’s according to a new industry report from Futuresource Consulting, which forecasts vigorous growth, culminating in more than 60 million units shipped in 2028 and a CAGR of 31%.

There’s plenty of awareness about how XR can enhance the gaming experience, but there’s far less knowledge about how XR can promote diversity, equality, and inclusion (DEI) – particularly for training employees.

XR is a catchall term that refers to virtual reality (VR), augmented reality (AR), and mixed reality (MR), three technologies that – although in varying ways and to different degrees – help immerse an individual in virtual spaces.

XR is inching us ever closer to the virtual world. Immersion is the cornerstone of this innovative technology, with VR being particularly effective in engrossing users in new virtual realms.

Earlier this month, the Mobile World Congress (MWC) – the world’s largest and most influential event for the connectivity industry – took place in Barcelona. Futuresource newbie, Market Analyst, Nikolaos Tzoumerkas, was in attendance, and upon his return, sat down with Vicki from the marketing team, to provide his insights on the event.